College of Design and Social Context
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Public Relations Work for Book Launch

Closed
The Adaptive Human
The Adaptive Human
Montreal, Quebec, Canada
Miriam Gaudelli
Miriam Gaudelli
Business Coach and owner
(5)
3
Project
Academic experience
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Market expansion Sales strategy
Skills
marketing motivational skills press releases public relations writing public speaking
Details

I'd like to work with students who could help me with a public relations campaign to help with the marketing of my new book and public speaking work. I'd love to help a student get more real life experience while helping my business grow with their knowledge in public relations.

The main areas I'd like to explore are:

- the writing of press releases.

- creating a strategy to target institutions for motivational and educational talk.s

- Improving the message and image of the organization.

- A targeted strategy for the different media being used.

- What channels should we utilize for promotion, including ones we are not currently using?

Deliverables
No deliverables exist for this project.

About the company

Company
https://www.sensoryaide.com
Montreal, Quebec, Canada
0 - 1 employees
Hospital, health, wellness & medical
Representation
Women-Owned Small Business Social Enterprise Community-Focused

The Adaptive human is branching out to help parents of children with special needs. We are moving away from business coaching to take on a problem that is wider spread with the creation of another company named Sensory Aides. The new website is not yet created. Please note a different logo will be needed and the website will be www.sensoryaide.com.